The Smart Ring Showdown: Reebok Beats Out Oura & Samsung with Affordable Option

Reebok Smart Ring: A New Player in the Fitness Tracker Market

Reebok has taken a surprising leap into the fitness tracker market with the introduction of the Reebok Smart Ring, a unique entry into the smart ring category. Unlike traditional smartwatches, Reebok’s offering is a ring that promises 24/7 fitness tracking capabilities.

Available for purchase on Reebok’s website in sizes 6-14, the Reebok Smart Ring has beaten competitors like Nike and Adidas to the market. Priced at $249, it offers a more affordable option compared to other smart rings such as the Oura Ring 4 and Samsung Galaxy Ring.

One key point to note is that the Reebok Fitness App, which is essential for using the smart ring, requires a subscription fee of $99 per year. However, customers receive the first year free when purchasing the ring.

Features and Design

The Reebok Smart Ring comes in three finishes – Matte Black, Matte Silver, and Shiny Gold. While the materials used are not explicitly mentioned, the ring is designed to track various metrics including heart rate, HRV, skin temperature, SpO2, and stress. It also offers sleep tracking and provides users with a “One Score” to simplify their training, rest, and recovery routine.

According to Reebok, the ring boasts a battery life of up to a week on a single charge and can sync data to the Reebok Fitness App for progress tracking.

Despite Reebok’s lack of experience in the wearables industry, the Smart Ring has been developed in collaboration with F45 Training and manufactured by The Original Fit Factory.

Competition and Benefits

With the entry of Reebok into the smart ring market, competition among brands like Oura, Ultrahuman, and RingConn is heating up. Smart rings offer a more discreet alternative to smartwatches, making them appealing to those who prefer a less obtrusive wearable.

However, there are some drawbacks to the technology, as seen in a recent incident where a Samsung Galaxy Ring user had to have the device’s battery removed due to expansion issues.

Overall, the Reebok Smart Ring presents an intriguing option for fitness enthusiasts looking for a stylish and functional wearable for tracking their health and wellness metrics.

Whether Reebok’s foray into the smart ring market will pay off remains to be seen, but it’s clear that the company is making strides to cater to the evolving needs of consumers in the fitness technology space.