The Latest Updates to the BMW 7 Series
Amidst the buzz surrounding the electric Ferrari Luce, BMW is quietly unveiling the latest updates to its 7 Series lineup. The facelifted 7 Series, known as the Life Cycle Impulse, is making waves with its innovative design and luxurious features.
Article Summary
- The new 7 Series introduces a unique matte-and-gloss paint finish and a state-of-the-art passenger screen.
- With over 500 color options and the option for custom builds, BMW is offering unparalleled personalization for its flagship sedan.
- Production of the updated 7 Series begins in Dingolfing in July, with a more luxurious BMW ALPINA model set to debut next year.
BMW takes pride in being the first automaker to combine matte and glossy paint finishes on the same vehicle. The M760e model showcased in Tanzanite Blue exemplifies this striking aesthetic. Dingolfing remains the exclusive production site for the 7 Series, emphasizing its “Made in Germany” pedigree.
For discerning buyers seeking exclusivity, BMW offers the opportunity to create special editions and even one-off bespoke designs through the Individual Manufaktur program. The 7 Series now comes standard with a 14.6-inch passenger screen, enhancing the onboard experience for all occupants.
The mid-cycle facelift of the 7 Series includes subtle enhancements such as halo lights in the ambient lighting and a larger Theatre Screen with touchscreen functionality. Interior materials have been refined, with crystal-like glass accents adorning key elements.
Not content with the current lineup, BMW plans to introduce an even more luxurious variant of the 7 Series next year under the ALPINA branding. This premium model will feature a V8 engine and possibly an electric variant based on the i7 M70, catering to the most discerning buyers.
The Vision BMW ALPINA design study offers a glimpse into the future of the ALPINA lineup, with the upcoming G72 model promising a blend of heritage and innovation. As BMW continues to push boundaries in luxury and performance, the 7 Series remains a beacon of sophistication and craftsmanship.
