Exploring the Future of Apple: The Ternus Effect on Vision Pro

Recent discussions among industry experts have brought attention to the uncertain future of Apple’s Vision Pro. Apple analyst Ming-Chi Kuo has now weighed in with a new report confirming that the full-sized spatial computing headset has been put on hold for the time being.

Last fall, MacRumors’ Juli Clover reported that Apple had essentially abandoned the Vision Pro following a lukewarm reception to the M5-powered update. The team working on the project was reportedly disbanded, with members reassigned to other endeavors.

While some remain skeptical that this marks the definitive end of the Vision Pro, it’s understandable that Apple would prioritize more consumer-friendly projects over a hefty headset with a high price tag. According to Kuo, Apple’s CEO-designate, John Ternus, has made the decision to focus on other initiatives.

“For now, only two smart glasses products remain on the roadmap,” Kuo stated in a detailed post. This update reflects a shift from his previous predictions of multiple “head-mounted” devices in development.

It has become increasingly clear that Apple should shift its focus towards the development of smart glasses, especially considering reported delays that could push their release to 2027. Competitors like Meta and Google are already making strides in the smart eyewear market, prompting Apple to take action.

While some insiders suggest a redesigned version of the Vision Pro is still in Apple’s future, it is unlikely to materialize before 2028 or even 2029. Addressing design and pricing issues that plagued the initial Vision Pro model is crucial for its success in the future.

Kuo’s insights into Apple’s plans are derived from the supply chain, which has gone quiet on any headset-related production orders. This silence indicates a pause in development rather than a complete discontinuation of the Vision Pro.

Similar to Apple’s rumored augmented reality glasses, the delay in releasing the Vision Pro may be attributed to technological advancements needed to align with Apple’s vision for spatial computing.

For now, the M5 Vision Pro remains available for purchase, with no immediate plans for discontinuation. It seems that Apple is keeping the current model on the market until a clearer strategy emerges. The future seems more inclined towards smart glasses and AI wearables rather than bulky mixed-reality headsets.

[Please note that the information presented in this article is based on speculation and has not been confirmed by Apple. Readers are advised to treat rumors with caution and skepticism.]