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Annually, TechCrunch’s Startup Battlefield competition receives a multitude of applications, with only the top 200 contenders making the cut. From these, the top 20 finalists compete for the prestigious Startup Battlefield Cup and a cash prize of $100,000. However, the remaining 180 startups also impressed us in their respective categories and participate in their own pitch competition.

Listed below are the selected media/entertainment startups for Startup Battlefield 200, each with a brief overview of why they were chosen to compete.

Alltroo 

Service: Assists celebrities in managing charity giveaways and fan engagement awards.

Significance: Alltroo streamlines the sweepstakes process involving celebrities, whether it’s an event with a celebrity or a charity giveaway, from promotion to winner selection.

METAPYXL 

Service: Metapyxl provides content management tools to safeguard digital media.

Significance: This platform equips artists and content creators with tools for watermarking, tracking usage, establishing licensing terms, and analyzing data.

Nebula 

Service: Nebula is a music gallery where fans can support their favorite artists and earn royalties as they contribute to their success.

Significance: Fans can purchase tokens in music tracks at a price set by the artists and earn royalties as the track is streamed.

Oriane 

Service: Oriane offers a search tool that identifies brands and trends in videos through natural language search.

Significance: From tracking brand mentions to content creators, video searching has posed a challenge. This platform provides AI-powered text, image, and video clip search capabilities.

Othelia Technologies 

Service: AI-powered storytelling platform that aids humans in creating.

Significance: Othelia is structured to map a story’s framework, identify connections, and offer overviews to assist storytellers in constructing, editing, and navigating complex narratives.

Transitional Forms 

Service: Transitional Forms conducts live simulations based on prompts.

Significance: This patent-pending framework allows users to create, remix, and export instant video simulations from a mobile device. The startup envisions building SocialTV as the future of entertainment.