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The Future of AI Adoption: Exploring the 2% of Consumers Embracing Super Intelligence

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Call it AI, call it Super Intelligence, only 2% of consumers are buying it

During a recent gathering at the White House, prominent tech CEOs such as Zuckerberg, Bezos, Musk, and Anthropic’s Dario Amodei came together to sign an AI safety pledge, which President Donald Trump referred to as “morally binding.” In a significant move, Trump signed an executive order officially designating AI as “super intelligence.” Meanwhile, Meta and OpenAI are working on presenting a more approachable image for their AI products, even as enterprise investments continue to dominate the AI industry.

In the latest episode of TechCrunch’s Equity podcast, Kirsten Korosec, Anthony Ha, and Sean O’Kane delve into the recent developments in AI, the challenging economics of consumer AI, changes in the IPO market, and notable startup deals.

Tune in to the full episode for insights on:

  • The rise of Atomic, a supply-chain startup founded by ex-Tesla employees, which now manages 90% of DoorDash’s purchasing.

  • The successful funding round of Startup Battlefield finalist Charter Space, securing $5 million to offer insurance services for satellites.

As Startup Battlefield approaches, don’t miss the live show hosted by Equity on the Builders Stage at 9 a.m. during TechCrunch Disrupt 2026. Use code Equity25 to get a 25% discount on your tickets.

Stay updated with Equity by subscribing on YouTube, Apple Podcasts, Overcast, Spotify, and other platforms. You can also follow Equity on Twitter and Threads at @EquityPod.

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